Raf Simons began his career as a designer of objects for private houses and galleries in the early 1990s. He launched his first men's fashion line in 1995 and in 2005 became the creative director of Jil Sander. His mantra is "pride in one's own individuality", combined with a love of rebellion and a passion for youth art. Simons' explosive collections revolutionize our image of masculinity, making use of innovative technology and sizes that delineate unexpected silhouettes.
