Beach Mode: ON

Not just for the sea: the 2025 beach look is already ready for aperitivo hour

"The 2025 beachwear trends speak of refined shapes, vintage echoes, couture details. The minimalism of the ‘90s coexists with bohemian touches; sporty inspirations blend with lingerie vibes. Among the most-seen swimsuits on the runway: the one-shoulder asymmetric piece, the ultra-high waist bikini briefs, the triangle bikini with ultra-thin ties, and the comeback of the clean-cut one-piece, wire-free, almost athletic. Fabrics are often technical and textured, or second-skin effect, with honeycomb, crochet, or mesh-knit finishes. Leading brands include: Hunza G, with its glossy-effect stretch models; Eres, defining understated elegance with its one-piece; Matteau and Lido, for those who love pure lines and sustainable materials; Missoni, for those who will not give up on colour and iconic signature; Oséree, for those who want to shine even under the sun, with lurex and sheer elements. The 2025 beach fashion plays out through accessories as well. Straw hats go maxi and structured: iconic from Lack of Color, minimalist from Ibeliv, with flexible brims and contemporary design. Raffia bags focus on spaciousness and craftsmanship: Loewe presents woven models with leather detailing, while Chloé’s Woody large bag is handmade in Kenya. And finally, the transformable pareos: from band to skirt, from beach cover-up to knotted top. Signed by brands such as Johanna Ortiz, Agua Bendita, and Farm Rio — perfect for going from beach to cocktails without ever changing the vibe."

AT MYTHERESA
Chloé x Mifuko Woody Large raffia tote
AT MYTHERESA
Prada Logo raffia shopper
SALE
AT MYTHERESA
Oséree Lumière self-tie swimsuit
AT MYTHERESA
Loewe Paula\'s Ibiza logo raffia tote bag
SALE
AT MYTHERESA
Missoni Mare Zig Zag bikini
SALE
AT MYTHERESA
Eres Weather printed cotton beach cover-up
AT MYTHERESA
Johanna Ortiz Ruffled swimsuit
AT MYTHERESA
Loewe Paula\'s Ibiza Puzzle Fold Medium tote bag
AT MYTHERESA
Loewe Hammock Mini raffia shoulder bag
SALE
AT MYTHERESA
Agua by Agua Bendita Printed beach cover-up
SALE
AT MYTHERESA
Oséree Lumière lamé bikini
AT MYTHERESA
Chloé Summer Banana raffia-effect shoulder bag
AT MYTHERESA
Johanna Ortiz Printed cotton beach cover-up
AT MYTHERESA
Johanna Ortiz Sotaviento printed cotton tunic
AT MYTHERESA
Farm Rio Garden Tapestry floral beach cover-up
SALE
AT MYTHERESA
Johanna Ortiz Cotton printed beach cover-up
SALE
AT MYTHERESA
Johanna Ortiz Cotton printed beach cover-up
SALE
AT MYTHERESA
Johanna Ortiz Cotton printed beach cover-up
SALE
AT MYTHERESA
Johanna Ortiz Printed cotton beach cover-up
SALE
AT MYTHERESA
Johanna Ortiz Cotton printed beach cover-up
SALE
AT MYTHERESA
Johanna Ortiz Cotton printed beach cover-up
AT MYTHERESA
Eres Légendaire halterneck swimsuit
SALE
AT MYTHERESA
Farm Rio Maritime Magic printed midi dress
SALE
AT MYTHERESA
Farm Rio Printed cotton beach cover-up
AT FARFETCH
LIDO square-neck stretch bikini set - White
AT FARFETCH
ERES Côtier swimsuit - Blue
SALE
AT FARFETCH
LIDO Undici bandeau bikini - Blue
AT FARFETCH
LIDO high-waisted bikini - Red
AT FARFETCH
Prada crochet bucket hat - Neutrals